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Are you planning to earn some extra dollars from Pinterest?
Pinterest is one of the most famous sites on the web, with more than 100 million active users, but what makes Pinterest stand out from the rest is its money-making opportunities on the site, such as affiliate marketing, teaching Pinterest strategies courses, and more.
And one of the best ways to make money on Pinterest is by becoming a Pinterest Virtual Assistant. Yes, becoming a Pinterest VA is a good side hustle, and there is no experience required.
In fact, anyone who has passion and knows Pinterest inside out can become a Pinterest VA in no time. All you need to do is build up a few marketing strategies.
Anyway, let’s say you’re interested in knowing more about Pinterest VA. In that case, this post is for you because, in this article, I will be covering everything you need to know to about Pinterest VA to help you decide whether it is a good side hustle for you or not.
Let’s start by knowing what exactly a Pinterest VA is?
What Is A Pinterest Virtual Assistant
A Pinterest virtual assistant is someone who helps sites owners, small business owners, freelancers reach their marketing goals by promoting their services, websites, brands, and products on Pinterest.
Basically, a Pinterest VA helps its client grow and establish a presence online.
Why would someone hire a Pinterest virtual assistant?
There are many reasons why people hire a Pinterest VA. They may need to drive traffic to the site, promote products, see quicker results, or build their brand. It just depends on the need of the person hiring a VA.
What Does A Pinterest Virtual Assistant Do?
Pinterest virtual assistants offer a variety of services to their clients. However, these services/tasks are limited compared to a Pinterest Manager because of a lack of experience in the field.
If you think you are more qualified to become a Pinterest manager, feel free to read this article, “Six Steps To Become A Pinterest Manager” the post covers everything you need to know to become a Pinterest manager.
Anyway, as a Pinterest VA, you can offer the following services.
Creative Attractive Pins:
Your first task as a virtual assistant is to create pins for your clients. Creating pins sounds easy, but as an assistant, your job is to make sure that these pins are not just appealing but also clickable.
What do clickable pins mean? It means the types of pins that most users want to click and check, if not all.
How do you create a pin that engages?
- The first part of creating engaging pins is using the right fonts, heading levels, colors, images, etc
- The second thing you should be focusing on when creating pins is writing catchy headings. For example, titles like “How I Got 1000+ Views On My First Month Of Blogging” or ” How To Make 100$ By Just Playing Games” appear to attract more viewers.
Try following these tips to create your clients pins.
Write Pins Descriptions:
A part of your job as the virtual assistant for your client is writing brief but engaging pin descriptions. The description section should include all the information a user needs to know about the pin, such as the price, services, and what can be expected to see when clicking the link.
But here’s the thing: writing a description doesn’t mean just putting some words together and hitting publish. It also involves using the right keywords. Yes, just like Google, you’ll also need to use keywords to rank on Pinterest.
The keywords process on Pinterest is relatively easier compared to Google, and I already covered the details inside this article “Pinterest For Bloggers: How To Use Pinterest To Drive Traffic” feel free to read it.
Apply For Pinterest Group Borads:
As your client assistant, you’ll also be responsible for applying to Pinterest group boards. Pinterest group boards are considered the best way to increase pin impressions and clicks, and this is why your client needs to be a part of these boards.
As an assistant, you need to look for the group boards with high monthly impressions related to your clients’ niche or at least groups that have niche-related sections. Because unrelated groups with lower monthly impressions than your clients’ profile can cause problems.
So once you find the right group boards start applying. Keep in my mind every board has its different joining requirements; some admins will ask you to email them, some will ask you to follow them first, join their Facebook group, etc.
Also, responses from these admins can take a while month or more, and some might even never reply; if this happens, keep looking for more group boards.
Your primary job as a Pinterest VA is to schedule client pins. Scheduling pins requires some marketing skills because you will need to find the time which gets your clients pins most impressions, clicks, and saves.
You can either do this task manually or use a smart scheduling tool. Yes, I mean Tailwind. If you are new to tailwind, then let me explain. Tailwind is the number one Pinterest marketing tool for bloggers and business owners.
Tailwind offers many marketing tools such as Smart Scheduling, Analytics, and Monitoring, Content Discovery, Communities, etc to make its user life easier. You can use this tool to schedule your clients’ pins to save time and get more customers.
Also, feel free to read this detailed post “How To Use Tailwind For Pinterest: The Ultimate Guide” if you want to know more details about this amazing tool.
There are other additional tasks you might have to do as a virtual assistant:
- Setting up the business account for the client
- Promote pins on social media
- Keep track of analytics report
Where To Look For Pinterest Virtaul Assitant Jobs
After you learn about the types of services you will provide to your clients as a Pinterest VA, let us discuss where you might be able to find job opportunities.
Social Media Platforms:
The first place you should be searching is social media platforms. Why? Social media platforms are full of new businesses and website owners looking for new ways to market their products/services.
These people usually need some assistance with their work and are willing to pay extra money to see results. The best thing you can do is set up an Instagram account, add a logo, write a biography and a link to your website, if possible.
And message small business and website owners. Explain why their business needs a Pinterest account and how your services can help them accomplish their goals.
It is always better to give evidence of former clients, but if you are new to the field, then don’t worry. Just try your best to convenience them.
What better place is to look for clients than on Pinterest itself. Pinterest has tons of small businesses and website owners who need help with growing their sites.
These individuals are typically new to the site and don’t know much about its marketing skills, which means it is a great opportunity for you to take advantage of.
The best way to turn these users into clients is by checking their Pinterest profiles, identifying their mistakes, messaging them, giving a tip for improvement, and offering your service.
Another great place to check for Pinterest VA job opportunities is marketing agencies. These marketplaces are full of business owners, entrepreneurs, and agencies looking for freelancers/side hustlers to assist them with their work tasks.
All you need to do is create a profile on Upwork or Freelancer, submit a proposal, fix your rates hourly or weekly, give a brief description of why you are the best person to hire and wait for the clients to roll in.
These marketing agencies can be a great help in the building experience as a VA.
Benefits Of Becoming A Pinterest Virtual Assistant
There are several benefits of becoming a Pinterest VA. I will list a few of these down:
- Flexible working hours that allow you to work from anywhere
- You can set your rates
- The charges can increase once the experience is gained
- You can offer a different kinds of packages.
- No fixed number of clients
- No background experience needed
- You can create a Pinterest strategy course once you get the hang of it
- More clients will reach out to you once you build your credibility as a VA
How Much Does A Pinterest Virtual Assistant Makes
In the beginning, a Pinterest VA salary is 15$ per hour, but the rate is not fixed and increases with experience. The rate can go up to 50-100$ per month.
In fact there are Pinterest VAs who are making more than 3,000 dollars per month as a side hustle.
Difference Between Pinterest Virtual Assistant And Pinterest Manager
Some individuals get confused between Pinterest VA and Pinterest Manager. Even though both professions are similar, there is one slight difference, and that is experience.
Yes, a Pinterest manager is a Pinterest expert and has strong marketing skills, while a Pinterest virtual assistant has a good understanding of Pinterest and can create an effective strategy but is not considered an expert.
A Pinterest VA charges less than a Pinterest manager due to a lack of experience.
In the end, it depends on the need and the budget of the client.
Frequently Asked Questions
Q: Are Pinterest Virtual Assistants In Demand?
Yes, Pinterest virtual assistants are high in demand because, as mentioned above, Pinterest has more than 100 million active users on its site, and many of these users are bloggers, freelancers, and business owners who need help to build their presence online.
Q: Are Pinterest Virtual Assistants Legit?
Yes, Pinterest virtual assistants are legit, and it is a real job.
Q: Can Pinterest Virtual Assistant Work From Anywhere Around The World?
Yes, to work as a Pinterest virtual assistant location isn’t a requirement. You can work from anywhere around the world. USA, UK, PK, SA, it doesn’t matter.
Q: What Are The Free Pinterest Virtual Assistant Courses?
Here is the list of free Pinterest virtual assistant courses:
- VA101 by Laura Briggs
- Five Day Mini Pinterest VA Course by Maia Xiong
You can also check some YouTube videos for extra tips.
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